SHEIN is a global fashion and lifestyle e-retailer committed to making the beauty of fashion accessible to all. We use manufacturing technology to connect suppliers to our agile supply chain, reducing inventory waste and enabling us to deliver a wide variety of affordable products to customers around the world. Through our global offices, we reach customers in over 150 countries. To learn more about SHEIN, please visit m.shein.tw .

We believe the beauty of fashion should be accessible to everyone, not just a privileged few. When the company was founded in 2012, we noticed that fashion companies had to choose between offering variety or reducing inventory pressure and waste. So we set out to change this by leading the development of alternative processes and technologies, bringing fashion into the future.

Our customers are at the core of our business model, driving us to grow into a team of nearly 10,000 employees serving more than 150 countries in less than a decade. Our digital services are designed to meet our customers' needs: on mobile, online, and through social media. We have become one of the most popular shopping apps, continuing to attract customers by offering diverse content streams directly within the SHEIN platform and providing the best online shopping experience.

Consumers no longer follow a uniform standard of "fashion" or "beauty." We believe the clothes we wear reflect our individuality, and we want to enable everyone to explore and express their own personality. To this end, SHEIN has created a wide range of choices to suit any mood or occasion.

SHEIN's mission is to be a leader in the industry, bringing fashion into the modern age. We employ cutting-edge technology and processes in our design and sourcing to fully understand consumer needs, produce goods in a timely manner, and deliver products quickly to anywhere in the world. By developing proprietary logistics and e-commerce technologies, we are disrupting the fashion sector and improving the experience for manufacturers, suppliers, and consumers.

To meet demand, we have built a fully digitized supply chain that delivers products to our global customers seamlessly and quickly. We use proprietary software to track sales and communicate with our factories in real time to order in small batches. Our digital supply chain is at the heart of our business model, allowing us to offer a wide range of trendy styles without causing excessive inventory waste or making customers wait weeks for their orders to be fulfilled.